Week 1: Introduction to Banking
Banking 101 – Understanding the Basics
o What Is a Bank?
o Satisfying Customers’ Needs – Banking as a Service Business
o The Role of Banks in the Economy
Week 2: The Regulatory Environment of Banking
Deposit Insurance and Regulation
o Importance of Regulation in Banking
o Overview of Regulatory Agencies (FDIC, OCC, Federal Reserve, CFPB, etc.)
o Deposit Insurance Concepts (e.g., FDIC)
Week 3: Banking Products – Deposit Accounts
Deposit Accounts, Interest Rates, and Limitations
o Types of Deposit Accounts (Checking, Savings, CDs)
o Account Categories and Their Features
o Computing Interest – Simple vs. Compound
o Legal and Operational Limitations
Week 4: Regulatory Compliance Fundamentals
Regulatory Compliance – The Essentials
o Key Consumer Protection Laws (Truth in Savings, Reg E, etc.)
o Privacy Regulations (GLBA, GDPR relevance)
o Right to Financial Privacy Act
Week 5: Anti-Money Laundering and the BSA
The Business of Banking and the Bank Secrecy Act
o Overview of Money Laundering and Legal Context
o Compliance with the Bank Secrecy Act (BSA)
o Customer Due Diligence (CDD), KYC Procedures
o Record-Keeping and Reporting Requirements
Week 6: Professional Skills of a Banker
The Banker – Knowledge, Skills, and Attitude
o Business Development vs. Marketing in Banking
o Making the Introductory Call or Letter
o Needs Analysis and Solution Selling
o Building Client Relationships
Week 7: The Sales and Service Process in Banking
Continuation of Week 6
o Preparing and Making the Presentation
o Closing the Sale and Overcoming Objections
o Post-Sale Follow-up and Ongoing Service
Week 8: Customer Service Excellence
Customer Service – The Key Ingredient
o Principles of Exceptional Customer Service
o Dealing with Challenging Customers
o "Customers Are Always Right" – Philosophy and Limitations
o Importance of Follow-up and Follow-through
Major Assignment Schedule
There will be two tests which will each cover 4 of the areas highlighted above.
Weekly homework assignments will be assigned.
Research project will be due at end of course and count as a third test grade.